Soho, the luxury real estate hotspot in London - United Kingdom
United Kingdom / London
Selected market

Soho

Selected market
Local expertise
Selected specialists
Soho · London

Essentials of Soho

Soho is undoubtedly the liveliest area in London, home to most of the capital's most famous theaters, clubs, cinemas and restaurants. It is a multicultural and cozy neighborhood in which it is nice to walk or make shopping. Soho is also known for its many clubs and bars, but also because it was the heart of London's sex industry. For over 200 years, Soho district has been at the heart of the sex industry. In the past, there were many brothels and over 250 sex-shops. However, since the 1980s, the police have been putting in place repressive measures to close the illegal premises. Soho is also home to the largest concentration of shops in London, making shopping lovers happy.
Your local contacts

The experts of Soho

Professionals on the ground to assess opportunities and support each step of your project.
The international luxury real estate network

Become the go-to expert in this market

Join the PRESTIGE MLS network and serve an international clientele of discerning buyers.
Local data and insights

Understanding the Soho market

Since 2011, the property prices have risen by 29% in the United Kingdom and particularly in London, where prices reached a high record . According to UBS, the Swiss banking industry heavyweight, the risk of a housing  bubble is high.

Therefore, in order to stop the price boom, the British government proposed solutions in its real-estate white paper of February 2017.

Besides, because of Brexit, the country may have a lower growth compared to the past years, with a loss of purchasing power for UK residents and a potential inflation rise. This phenomenon may have an impact on housing prices which may increase more slowly in London and which may favour foreign buyers.
Local guide

Live and invest in Soho

Seasons

Low Season

Low Season

Oct 01 – May 01
Even if the United Kingdom is well-known for its rainy days and its unfavourable climate between October and April, you could benefit from a more affordable trip to London as hotels are less expensive during this period. However, it can be an unforgettable experience to visit London covered in a light layer of snow.
High Season

High Season

May 01 – Oct 01
If you prefer visiting London in suitable weather conditions, it is better to favour the period from May to September. You will be able to enjoy discovery and entertainment thanks to longer sunny days as there are many festivals and cultural attractions which take place during this period, such as the Queen Elizabet...
Peak Season

Peak Season

Jul 01 – Aug 31
The summer season of July and August is the most crowded one but it is a better guarantee of good weather conditions. Besides, there are various events which are organized during summer, such as the Championship Wimbledon. Nevertheless, as London attracts many tourists during this period of the year, you will have t...

Points of interest

PIcadilly Circus

PIcadilly Circus

PIcadilly Circus is a busy London square and is the nerve center of the capital and is very recognizable thanks to the giant advertising screens in its center. In the middle of the square stands the fountain Shaftesbury Memorial, a few steps allow to give it an elevated position and also allow the walkers to stop fo...
Golden Square

Golden Square

Golden Square is a historic square in London's Soho district. It is located east of Regent Street and north of Piccadilly Circus. Golden Square is a traditional London square. It is mainly paved and contains many benches. It is an excellent place to come for lunch or just to have a coffee. The vegetation consists of...
Around the destination

Discover other markets in London

London is the capital and the largest city in the United Kingdom. In addition to being an important economic, financial and artistic center in the world, London is renowned for being one of the most beautiful cities on the planet, but also one of the most diversified in terms of population.
London is also a city of history and includes many historic buildings, which today have left a very important residential housing stock.
Georgian house, luxury apartment and luxury condo, have made of London one of the most prestigious and most expensive cities in the world. The London climate perfectly ...
See more
Real estate professionals

Become the reference expert in Soho

Grow your visibility and receive qualified projects related to this market within the PRESTIGE MLS network.
Join PRESTIGE MLS
About cookies on prestige-mls.com
Welcome! This site uses cookies to measure site traffic in order to improve its operation and administration and, with your consent, to evaluate performance and improve your user experience. We keep your choice for 6 months.